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Juliette Crane Business for Creatives

Business for Creatives is an 8 week program that will help you get started and stay motivated, so you can live your dream of being an artist and share your passion with more people.

For years, I stopped painting. All of my work ended up in the basement or trash because I didn’t know how to make money from my art. I felt my creativity didn’t matter.

I went to art school, but they never mentioned anything about the business side, so I’m sharing all of the successes, failures and lessons I’ve learned as a full-time artist and entrepreneur to make things easier for you.

My business has supported me for nine years and in my third year I reached the celebrated six figures a year.

Streamlining where I spend my time and realizing what I enjoy doing most has led to thousands of customers and students around the world, press on, five books on Amazon, eighteen online classes, opportunities to teach in-person, sales in galleries and shops, and, most importantly, I have built a lifestyle I love that allows me to travel, paint and share my passion with others.

Business for Creatives is an action oriented class that will help you sell your art and share your joy of creating, so you can find more time to create. I’ll give you concrete ways to make money from what you create, use social media to market your work, take better photos, build a following, grow your newsletter list, launch a successful online shop, get published, sell originals and prints and so much more.

I’ll share all of the email templates I’ve built up over the years for negotiating contracts, handling commissions and more. I’ll also give you the social media templates I use to launch and market my work (there’s no reason for you to reinvent everything when you can spend that time creating instead).

My husband Brian of HumaniITy is also my IT guru and will be sharing tips, resources and tools for ways he has helped me implement the appropriate technology into my business.

My goal is for this class to save you hours of time that we have already spent researching marketing, newsletters, software, social media, teaching opportunities, resources, pricing and different venues and ways to sell your work.

Selling what you create doesn’t need to feel impossible or overwhelming, sharing your art is a service. I’ll teach you ways to do this effortlessly, so you save time and don’t feel sales-y.

I’ll share my successes and mistakes so you don’t get too far down the wrong path and can stay on the fast track, establishing your business smoothly and spending more time in the studio.

This class is for anyone who dreams of making their living being an artist, maker or creator. You’ll get the tools you need to feel confident and organized so you can move forward, stay consistent and take the next step to transition into a full time creative career and have more time and energy to make your art.

All content is yours to download and keep forever (podcasts, videos, cheat sheets and lessons). So you don’t need to worry if you fall behind, there’s always plenty of time.

You’ll also have lifetime access to our online business community, which means you’ll always have a place to connect, get inspired and feel supported.

I really want you to get as much as you can out of this training program, so I’ll be doing two Q&A sessions during class to answer all of your questions and help your business grow.

Selling my artwork and sharing it with you for a living is something I never thought possible. I wish for you to live your dreams too.

What’s Included

  • 8 Week online class
  • Videos, podcasts, and text lessons
  • Cheat sheets and resource lists
  • Q&A Sessions
  • Lifetime access to our online business community to connect and get support
  • 1 year access to the classroom
  • All content is downloadable

Downloadable Templates for:

  • Marketing a successful product launch
  • Negotiating a contract
  • Handling commissions
  • And more…

Technology Tips, Resources + Tools

My husband Brian of HumaniITy is also my IT guru and will be sharing videos, resources and lessons on ways he has helped me implement the appropriate technology into my business… to streamline social media and make bookkeeping easy. He will be sharing lessons covering:

  • Social media scheduling tools
  • Recording videos for online classes
  • Tools for video editing and uploading
  • Analyzing website traffic with Google Analytics
  • Creating Facebook Ads and paid promotions
  • Utilizing free tools for bookkeeping
  • How to backup, scan and save your image and video files
  • Choosing the right website hosting platform
  • Using Google Apps to streamline your business and look more professional

A Few of the Other topics that will be Covered:

  • Selling originals, prints and other products
  • Pricing
  • Getting press
  • Taking better photos
  • Getting published
  • Social media
  • Launching your own online classes
  • Framing
  • Selling wholesale and licensing
  • Finding your target audience
  • Exhibiting your work
  • Newsletters
  • Branding
  • How to launch a successful online shop
  • Building an effective website
  • Commissions
  • Finding ways to sell whatever you create
  • Running a successful product launch
  • Marketing strategically, effectively and naturally
  • Tips for growing your newsletter list
  • Deciding what direction to take your business
  • Tips and tools to streamline your business
  • Goal setting and planning
  • Building a dedicated following
  • Creative community
  • Teaching opportunities
  • Promotional materials
  • Packaging and shipping
  • And so much more…
  • Click here for the full class outline and schedule (PDF)


8 Week Online Course

WHEN Registration is now closed for this course. Please sign up to get emailed about early bird pricing when registration next opens.
WHAT All content is downloadable (videos, podcasts, lessons, cheat sheets and resource lists), Q&A sessions & Lifetime Access to our Online Business Community.
WHO For any artist, maker, creator or doer who is interested in growing their online presence and making money from what they create.
HOW 6 Month Payment Plans Available.
COST $499
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“Since implementing your strategies my engagement on both Facebook and Instagram has gone up exponentially and I am receiving a steady trickle of sales, which I have never had before.”
-Eliza Fayle
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Class Schedule

Week 1: Passion, Prosperity + Photography

Week 2: Your Website + Newsletter

Week 3: Your Offerings + Products

Week 4: Q&A Session / Implementation Week

Week 5: Social Media + Growing Your Audience

Week 6: Marketing

Week 7: Get Organized + Stay Motivated

Week 8: Final Q&A / Implementation + Graduation

Click here for the full class outline and schedule (PDF)

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“What I love about this course is that every lesson is available as an off download as well as all of the videos and podcasts. So even if you don’t have time to do them as each lesson is released you can download them and do them in your own time!”
-Zoe Howarth
Juliette Crane
Who Should Take Business For Creatives?

Business for Creatives is for any artist, maker, creator or doer who is interested in growing their online presence and making money from what they create.

Whether you’re new to selling your art or looking to grow, this class will teach you how to market your work effectively and organically so you can increase your audience and build your business.

The goal for this class is for you to stop feeling stuck and start feeling full of ideas and naturally sell what you create. If you can do that, you will become a more confident artist and business owner.

While I reached the celebrated six figures a year in my third year of business, this is not a class on how to get rich quick or be super scheme-y and slimey about it all.

This is a course about finding ways to naturally sell what you create and share your passion so you can grow your business in a way that allows you the time and freedom to live life the way you love.

I’ve learned to create clear, loving boundaries for myself and I’ll be sharing all of my secrets and strategies to help you move forward – that means I’m revealing the highs and lows of running my business, my successes and failures and step by step instruction so you can get started and feel encouraged, focused and motivated along the way.

By far, owning my own business has the been the hardest I’ve ever worked, but it has been so rewarding to have the opportunity to inspire others around the world and live a life where I feel I’m fulfilled and making a difference.

“I am absolutely thrilled with the breadth and depth of information that Juliette provided during this course. She drew back the curtain about so many things I was wondering about – from pricing, to Instagram marketing, to getting press, and a thousand more in-depth topics. Thank you for answering ALL of my questions. This course was totally worth my time and money.”
-Catherine Rains
Juliette Crane

This Class Is For You If…

* You’ve ever dreamed of quitting your day job and making your living as an artist or creator. In this class you’ll learn how I started and currently run my business.

* You’ve dreamed of getting serious about making your living from what you create. This class will help you focus and give your a push in the right direction.

* You want to feel more secure in showing your art to the world and more confident in the decisions you make about selling your art. In this class I share all of my successes and failures in running a business, so you can feel like you’re on the right track.

* You want to grow a successful, sustainable business that feeds your soul and uplifts others along the way. In this class I share my own story so you know what has and hasn’t worked for me to grow my business and be a full-time artist.

* You’d like to make your living doing what you love and be a positive light in the world. In this class, I’m sharing how I got started and how I stay focused and motivated to continue making my living being an artist.

* You feel un-organized and scattered and want to learn how to get more focused or stay motivated so you can move forward. In this class I reveal all of my tips and tricks to help you streamline your business so you have more time to create more art and share it with more people.

Juliette Crane
My Story

I stopped doing art for years after college because I didn’t know how to make money from it. I felt my creativity didn’t matter. I’d gone to art school, but no one ever mentioned how to navigate the business side. That’s why I’m teaching this class.

Things are changing so quickly right now with social media and online business. It’s possible for anyone to make money from their art.

I’ve had all sorts of jobs- arts and technology journalist, editorial assistant, photographer, gallery manager, graphic designer, floral designer, landscaper, web developer and computer programmer. Nothing ever seemed to fit. But having all of those jobs helped prepare me in different ways for my life as a full-time artist and entrepreneur.

In 2009, I began selling my artwork and cards to friends and family. I started a facebook page, twitter account and blog. I felt like there was no way anyone I didn’t know would ever purchase my paintings. I began reaching out to other artists and makers and in 2011 I launched my first online class, How To Paint An Owl.

Along the way, I’ve focused on what I enjoy doing most, which has led to thousands of customers and students around the world, press in Glamour Magazine, Somerset Studio and, being published in multiple books, having five books of my own on Amazon, launching eighteen online classes, opportunities to teach in-person, sales in galleries and shops, and, most importantly, I have built a lifestyle I love that allows me to travel, paint and share my passion with others.

“Business For Creatives is an absolutely amazing resource. Every artist who is even toying with the idea of getting their art “out there” needs to take this course. Juliette went above and beyond when creating this course! Everything you could ever need to know for starting your own business or just getting yourself onto social media is included. It is worth every penny, and then some!”
-Jessica Jidas
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I design my courses with busy people in mind. There’s a private facebook group just for business students to connect, share, support and learn from each other. All in an encouraging and friendly environment that you can enjoy right from home.

Once you register, you’ll receive an email with the class log-in details. If you don’t find the email in your inbox after 48 hours, please contact Brian at

Sorry, no refunds once you have paid for this course.


When is this course?

Registration is now closed for this course. Please sign up to get emailed about early bird pricing when registration next opens.

How long do I have access to the course?

You have access to the classroom for 1 year from the day class begins and lifetime access to the Business Class Facebook Group for ongoing support and community (for as long as the group is running).

I’ve never taken an online course. How does it work?

Once you register, you will receive the login and password needed to access the class’s private website. Lessons will begin to post the first day of class. There is also an optional private facebook group for ongoing support and community..

How do I sign up?

Sign up by clicking the register button on this page to proceed with your paypal payment. If you have any questions or concerns, feel free to email Brian at

Can I share the workshop site, info and videos with a friend?

No. Please keep in mind, I have really put all my heart into this workshop and I’d really appreciate it if you didn’t share the links with anyone who has not paid for class.

What if I get behind?

Please don’t feel rushed. All of the content is downloadable and there is 1 year access to the classroom, so you have time to work at your own pace.

Can I give this course as a gift?

Of course. Just email me at

Can I use my ipad?

Yes, all of the videos and lessons are ipad compatible.

Are payment plans available?

Absolutely. When you click on the button to register, you will have the option to choose a 6 Month Payment Plan.

I’d already taken a course from Juliette, so my expectations were high. They were exceeded in this excellent course that brings together all the moving parts that must work together for a successful business – Skyler Lovelace
Business for Creatives is a beautifully presented online workshop that touches on most aspects of a creative business and is a wonderful introduction into the world of the visual arts. The content is delivered in an authentic, personable manner. – Veronica Funk
This course really helped me feel more confident about my creative business. It is thorough and really easy to follow. There is so much great information, it’s like having my hand held in getting my business started. – Holly Jaleski
It has been over the top helpful to hear all the details about how Juliette created her business, year by year. I LOVE learning about her experience, and all the learnings and transformations she had along the way. – Catherine Rains
Business For Creatives really helped me to focus on what my work is all about and my vision of where I’m going. There’s also really useful info about setting up your website and the ins and outs of products, how to create them, pricing etc. – Zoe Howarth

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